New batch of owners for doughnut shop

Local business Buy the Dozen Donuts under new management

The Buy the Dozen Donuts shop has sat at the corner of Sixth and Main Street for about two years now.

It is still there, but as of last week, the shop is under new management and a signature item is missing from the menu.

Moscow local Kris Wallace  owned the store for the past two years. Wallace said she started selling mini doughnuts as a walk-on vendor at the Moscow Farmers’ Market in the spring of 2009, and opened the shop two years ago to provide a permanent spot for people to buy her doughnuts year-round.

Wallace said she decided to sell the shop just over a month ago because it stopped being fun for her.

“It was just getting too busy and it was becoming real work and the fun was starting to disappear, so I thought it was time to try something new,” Wallace said. “I wanted my weekends back.”

While Wallace said she wants to try something new, she is not sure what passtime she will move on to next.

The new owners of the shop are Ray and Jennifer Wallace. Although they share the same last name as Kris Wallace, there is no relation.

Ray and Jennifer Wallace plan to run the business as a family along with their children, Adam, Claire and Owen. Kris Wallace said she listed the shop for sale through a realtor who connected her with Ray Wallace.

Ray Wallace said he’s been looking to buy a business for a while and the doughnut shop seemed like a good fit.

“It’s a business that runs pretty simply, she’s kept it pretty simple, and so I can keep my regular job at the same time,” Ray Wallace said.

Ray and Jennifer Wallace officially took ownership of the store March 13. The new owners hosted a “Passing of the Maple Bar” event on the same day, where they gave out a dozen mini doughnuts to everyone who showed up, as well as T-shirts to anyone who wanted one.

Jennifer Wallace said the shop’s hours will remain the same for the near future, with a possibility of expanding hours later on.

The menu will also stay the same, Jennifer Wallace said, with the exception of the Fritter Bomb, an apple fritter inside a maple bar, which is sprinkled with bacon. The store’s signature Fritter Bomb was an original invention of Kris Wallace, and she said she wasn’t ready to let go of it yet.

Kris Wallace retains patent on the Fritter Bomb, which was not part of the sale of the business. Kris Wallace said she is currently trying to find a buyer for it.

“I’m fantasizing about selling it to a bigger doughnut company that might be able to make it the next Cronut type of thing,” Kris Wallace said.

If she can’t find a major company to purchase it, Kris Wallace said she would consider selling it back to the shop.

While the Fritter Bomb is off the menu, at least for the time being, Jennifer Wallace said she might try adding new menu items in the future.

“I have a few ideas,” Jennifer Wallace said. “I’d like to try a Mexican chocolate sugar. I think that would be really tasty.”

Corey Bowes can be reached at [email protected]

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