Advertising

Want to tell U of I students and people on the Palouse about your business? Advertise with Student Media.

The Argonaut hits news stands across the U of I campus, Moscow and Pullman every Thursday during the academic year. Blot magazine prints twice a semester. Reach thousands of readers with print advertising, or check out our online advertising options on the Argonaut, Vandal Nation and Blot online.

We can help you find the right platform to reach the most potential customers. Ad design is free.

Contact arg-advertising@uidaho.edu or call ads manager Lindsey Heflin at 509-780-3273 to learn more about advertising opportunities. Check out the Student Media Advertising rate card for information specific to the spring 2018 semester.

Technical information

uiargonaut.com and our other web platforms accept .jpg, .png and .gif files.

The Argonaut and Blot accept .jpeg and .pdf files.

Payment

Pre-payment required prior to ad insertion. To pre-pay online, please visit http://marketplace.uidaho.edu/

Student Media accepts Visa and Mastercard and checks.

Please contact your Sales Representative or email arg-advertising@uidaho.edu for instructions.

Ask about advertising in special editions and inserts

  • Back to School
  • Event weekends
  • Football
  • In Cue
  • Vandal Nation
  • Best of Moscow
  • Jazz Festival
  • Housing Guide

Interactive Rate Card

columns

inches


$

Formula: (Columns * Inches * Type) + Color

Prices per column inch

  • Local — $7.60
    • Advance payment – $7.10
  • National – $7.70
    • Advance payment – $7.00
  • Non-profit, Political – $6.25
  • Campus: UI department – $5.45
  • Campus: ASUI student organization – $4.65

Add color!

Color cost in addition to black and white space

  • Black +1 PMS color $75
  • Black +2 PMS colors $150
  • Full color $210

Sizes

Commons Sizes

  • Eighth page: 3 columns x 5″
  • Quarter page: 3 columns x 10″
  • Half page: 6 columns x 10″
  • Full page: 6 columns x 20″

Display Specs

Columns 1 2 3 4 5 6
Picas 9p2 19p4 29p6 39p8 29p10 60
Inches 1.52 3.22 4.91 6.61 8.3 10
Advertisements greater than 18″ in depth will be charged at full column depth of 20″

Print insert rates

Priced per issue

  • Single sheet – $40 per 1000
  • 4+ times annually – $36 per 1000
  • 4+ pages – $50 per 1000
  • 4+ times annually – $46 per 1000

Rates net to The Argonaut. Acceptance upon Argonaut approval. Max size without folding is 9″x12″. Max quantity is 6,000.


KUOI 89.3 FM – Underwriting

Underwriting

Underwriting is a 30-second spot announcement that links your business with KUOI’s active consumers. Underwriting credits cannot include statements that direct a call to action to the listener, comparative or promotional language that claims value, subjective statements or inducements.

Shows

  • Democracy Now! – $50
  • KUOI News – $40
  • Individual KUOI Show – $20
  • 4th and Downtown – $20

Advertise Online

www.uiargonaut.com – The Argonaut’s main site for news, sports, opinion, arts and entertainment.
www.blotmagazine.com – The online site for all things Blot.
www.thevandalnation.com – A product of The Argonaut, Vandal Nation is the place to go for the best Vandal sports coverage. The site, Facebook and Twitter records thousands of visits every day and was named the nation’s top college website by the Society of Professional Journalists in 2014.
www.kuoi.org – The online home of KUOI 89.3 FM Radio.

Web advertisements and sizes

  • Banner
    • 9×1 pixel Ratio: $300 monthly, $80 weekly
  • Tiles
    • 4×4 pixel Ratio: $150 monthly, $40 weekly

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