Hi future advertisers,

I am the Student Media Advertising manager, and my job is to show off your business by explaining to the community – on campus and at large – what you do and why they should support you. Please feel free to contact me at mreiber@uidaho.edu, arg-advertising@uidaho.edu or 208-885-5780. Here is a link to a PDF of an up-to-date Student Media Advertising Rate Card with information specific to the 2016-2017 academic year.

   –McKenzie Reiber

Technical information

uiargonaut.com and our other web platforms accept .jpg, .png and .gif files.

The Argonaut and Blot accept .jpeg and .pdf files.

Payment

Pre-payment required prior to ad insertion. To pre-pay online, please visit http://marketplace.uidaho.edu/

Student Media accepts Visa and Mastercard and checks.

Please contact your Sales Representative or email arg-advertising@uidaho.edu for instructions.

Ask about advertising in special editions and inserts

  • Back to School
  • Event weekends
  • Football
  • In Cue
  • Vandal Nation
  • Best of Moscow
  • Jazz Festival
  • Housing Guide

Prices per column inch

  • Local — $7.60
    • Advance payment – $7.10
  • National – $7.70
    • Advance payment – $7.00
  • Non-profit, Political – $6.25
  • Campus: UI department – $5.45
  • Campus: ASUI student organization – $4.65

Add color!

Color cost in addition to black and white space

  • Black +1 PMS color $75
  • Black +2 PMS colors $150
  • Full color #210

Sizes

Commons Sizes

  • Eighth page: 3 columns x 5″
  • Quarter page: 3 columns x 10″
  • Half page: 6 columns x 10″
  • Full page: 6 columns x 20″

Display Specs

Columns 1 2 3 4 5 6
Picas 9p2 19p4 29p6 39p8 29p10 60
Inches 1.52 3.22 4.91 6.61 8.3 10
Advertisements greater than 18″ in depth will be charged at full column depth of 20″

Print insert rates

Priced per issue

  • Single sheet – $40 per 1000
  • 4+ times annually – $36 per 1000
  • 4+ pages – $50 per 1000
  • 4+ times annually – $46 per 1000

Rates net to The Argonaut. Acceptance upon Argonaut approval. Max size without folding is 9″x12″. Max quantity is 6,000.

Rawr, a weekly tabloid of campus culture, has the same advertising rates as The Argonaut.


KUOI 89.3 FM – Underwriting, Shows and Online

Underwriting

Underwriting is a 30-second spot announcement that links your business with KUOI”s active consumers. Underwriting credits cannot include statements that direct a call to action to the listener, comparative or promotional language that claims value, subjective statements or inducements.

Shows

  • Democracy Now! – $50
  • KUOI News – $40
  • Radio Billboard – $40
  • Individual KUOI Show – $20
  • 4th and Downtown – $20

Advertise Online

uiargonaut.com – The Argonaut’s main site for news, sports, opinion, arts and entertainment.
blotmagazine.com – The online site for all things Blot.
thevandalnation.com – A product of The Argonaut, Vandal Nation is the place to go for the best Vandal sports coverage. The site, Facebook and Twitter records thousands of visits every day and was named the nation’s top college website by the Society of Professional Journalists in 2014.

Web advertisements and sizes

  • Banner
    • 945 x 100 px monthly: $300 weekly: $80
    • 625 x 100 px monthly: $200 weekly: $60
  • Tiles
    • 300 x 300 monthly: $140 weekly: $50
  • Buttons
    • 300 x 150 monthly: $120 weekly: $40